Jay is a seasoned SaaS executive and growth advisor with over two decades of experience leading product, customer, and go-to-market functions. He is the CEO of Balboa Solutions and Co-Founder of GreenShot Innovation, where he helps SaaS and AI-driven service companies scale through customer-led strategies. Previously, he served as CCO and then COO at Higher Logic, and co-founded Gain Grow Retain—the world's largest Customer Success leadership community. Across a series of senior roles spanning CS, product, and operations, Jay has developed a proven methodology for building and operating customer-centered organizations.