Belkins is a B2B lead-generation and sales-development agency, running appointment-setting and outbound campaigns on behalf of clients. Customer operations had reached the point where spreadsheets were slowing the work they were meant to support, and the team needed a system of action that would empower them to keep pace.

Belkins is a B2B lead-generation and sales-development agency, running appointment-setting and outbound campaigns on behalf of clients. Customer operations had reached the point where spreadsheets were slowing the work they were meant to support, and the team needed a system of action that would empower them to keep pace.

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Challenge

Belkins was running its client base on Airtable and Excel. It looked capable enough on paper, but managing active clients was a struggle and pulling a basic figure like LTV or churn took hours.

Planhat's extremely custom analytics have allowed us to measure almost anything about our customers and workflows and predict churn better. As a result, we've decreased our onboarding time from 9 to 7 business days and our churn rate by 10%, on average.”

Yuriy Boyko

Head of Account Management

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Belkins was running its client base on Airtable and Excel. It looked capable enough on paper, but managing active clients was a struggle and pulling a basic figure like LTV or churn took hours.

Planhat's extremely custom analytics have allowed us to measure almost anything about our customers and workflows and predict churn better. As a result, we've decreased our onboarding time from 9 to 7 business days and our churn rate by 10%, on average.”

Yuriy Boyko

Head of Account Management

Belkins was running its client base on Airtable and Excel. It looked capable enough on paper, but managing active clients was a struggle and pulling a basic figure like LTV or churn took hours.

“Planhat's extremely custom analytics have allowed us to measure almost anything about our customers and workflows and predict churn better. As a result, we've decreased our onboarding time from 9 to 7 business days and our churn rate by 10%, on average.”

Yuriy Boyko

Head of Account Management

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Solution

Solution

Planhat put all client data in one place and automated the routine work. The team felt the drop in admin load immediately, freeing them for client work rather than data hygiene.

Planhat is a well-designed project management tool that allows us to forget about Airtable and Excel, store all our client data in one place, and automate a bunch of processes.”

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Planhat put all client data in one place and automated the routine work. The team felt the drop in admin load immediately, freeing them for client work rather than data hygiene.

Planhat is a well-designed project management tool that allows us to forget about Airtable and Excel, store all our client data in one place, and automate a bunch of processes.”

Planhat put all client data in one place and automated the routine work. The team felt the drop in admin load immediately, freeing them for client work rather than data hygiene.

“Planhat is a well-designed project management tool that allows us to forget about Airtable and Excel, store all our client data in one place, and automate a bunch of processes.”

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Helps Us Deliver Value Faster — article cover image

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Meet your new

system of action

Book a 30-minute call to discover why Planhat is the #1 platform for capturing demand, converting revenue and compounding customer value — from pipeline to lifetime.

By submitting this form I agree that Planhat may collect, process and retain my data pursuant to its Privacy Policy.

Helps Us Deliver Value Faster — article cover image

request a demo

Meet your new

system of action

Book a 30-minute call to discover why Planhat is the #1 platform for capturing demand, converting revenue and compounding customer value — from pipeline to lifetime.

By submitting this form I agree that Planhat may collect, process and retain my data pursuant to its Privacy Policy.

Outcomes

Outcomes

Leaving Airtable and Excel behind changed how Belkins ran projects, brought customers on, and read churn risk.

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Leaving Airtable and Excel behind changed how Belkins ran projects, brought customers on, and read churn risk.

Leaving Airtable and Excel behind changed how Belkins ran projects, brought customers on, and read churn risk.

Custom analytics let Belkins measure almost anything about its customers and predict churn earlier, which showed up as a ten percent drop on average.

Planhat's extremely custom analytics have allowed us to measure almost anything about our customers and workflows and predict churn better.”

Custom analytics let Belkins measure almost anything about its customers and predict churn earlier, which showed up as a ten percent drop on average.

Planhat's extremely custom analytics have allowed us to measure almost anything about our customers and workflows and predict churn better.”

Custom analytics let Belkins measure almost anything about its customers and predict churn earlier, which showed up as a ten percent drop on average.

Planhat's extremely custom analytics have allowed us to measure almost anything about our customers and workflows and predict churn better.”

Belkins was managing client work through Airtable and Excel, with even basic numbers like LTV and churn taking hours to calculate. Planhat became the place for client data, project visibility and analytics, helping the team cut onboarding from 9 to 7 business days and reduce churn by 10%.

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Belkins was managing client work through Airtable and Excel, with even basic numbers like LTV and churn taking hours to calculate. Planhat became the place for client data, project visibility and analytics, helping the team cut onboarding from 9 to 7 business days and reduce churn by 10%.

Share

Belkins was managing client work through Airtable and Excel, with even basic numbers like LTV and churn taking hours to calculate. Planhat became the place for client data, project visibility and analytics, helping the team cut onboarding from 9 to 7 business days and reduce churn by 10%.

Share

Related customer stories

Helps Us Deliver Value Faster — article cover image

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Meet your new

system of action

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Helps Us Deliver Value Faster — article cover image

request a demo

Meet your new

system of action

Book a 30-minute call to discover why Planhat is the #1 platform for capturing demand, converting revenue and compounding customer value — from pipeline to lifetime.

By submitting this form I agree that Planhat may collect, process and retain my data pursuant to its Privacy Policy.

Helps Us Deliver Value Faster — article cover image

request a demo

Meet your new

system of action

Book a 30-minute call to discover why Planhat is the #1 platform for capturing demand, converting revenue and compounding customer value — from pipeline to lifetime.

By submitting this form I agree that Planhat may collect, process and retain my data pursuant to its Privacy Policy.