Marketing
Teams

Give your customers what they want

Stop blasting your customers with solutions they don’t need, engagement they don’t like, and messages they don’t care about. Develop a deeper understanding of customer needs and create better marketing campaigns with Planhat by tapping into your company’s most valuable customer data.

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Create customer
centered campaigns

Stop doing things to your customers and start doing things for them. Create targeted campaign lists in Planhat based on customer needs and behavior instead of simple account and contact demographics. Help sales and customer success achieve their goals with data-driven marketing campaigns that help your customers help themselves.

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Make it personal

Leverage Planhat triggers and automations to create highly targeted, real time campaigns that take personalization to a whole new level. Build engagement on customer events and actions like renewals, support requests, survey responses, and product usage. Sync Planhat data to your sales and marketing automation tools to micro-personalize your marketing campaigns at scale.

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Discover what motivates your customers

Go beyond anecdotal case studies and reactive A/B tests to better understand what truly motivates your customers. Get access to the treasure trove of customer knowledge locked inside support tickets, product usage, financial systems, and all the data your company collects about your customers—that you never get to see. Then, develop sophisticated customer analytics to understand what truly motivates your customers.

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Learn about Planhat for
marketing teams