Shaked is a Senior Brand Designer at Planhat with over 7 years of experience crafting high-impact visual systems across SaaS, civic, and creative domains. At Wix, she led two design teams responsible for evolving the company’s brand identity, driving cross-functional campaigns, and shaping visual strategy across product, PR, and marketing. Her foundation spans both agency and advocacy work, including end-to-end identity systems at Grotesca Design and campaign design for civic movements in Israel. With a Master’s from the Royal College of Art, Shaked brings a structured, narrative-led approach to branding that merges design precision with strategic clarity.