Mark Iafrate

Mark Iafrate

Mark Iafrate

Principal Integrated Marketing Manager

Mark is Principal Integrated Marketing Manager at Intercom, leading global demand generation across integrated campaigns, webinars, and partner marketing. Since joining in 2021, he has scaled Intercom’s top-performing channels, launched new global programs, and driven measurable ARR growth through full-funnel execution. Prior to Intercom, Mark held senior marketing roles at multiple B2B SaaS startups and co-founded The Beer Exchange, a VC-backed craft beer marketplace. Mark blends product depth with commercial creativity to accelerate pipeline and revenue.

Mark is Principal Integrated Marketing Manager at Intercom, leading global demand generation across integrated campaigns, webinars, and partner marketing. Since joining in 2021, he has scaled Intercom’s top-performing channels, launched new global programs, and driven measurable ARR growth through full-funnel execution. Prior to Intercom, Mark held senior marketing roles at multiple B2B SaaS startups and co-founded The Beer Exchange, a VC-backed craft beer marketplace. Mark blends product depth with commercial creativity to accelerate pipeline and revenue.

Mark is Principal Integrated Marketing Manager at Intercom, leading global demand generation across integrated campaigns, webinars, and partner marketing. Since joining in 2021, he has scaled Intercom’s top-performing channels, launched new global programs, and driven measurable ARR growth through full-funnel execution. Prior to Intercom, Mark held senior marketing roles at multiple B2B SaaS startups and co-founded The Beer Exchange, a VC-backed craft beer marketplace. Mark blends product depth with commercial creativity to accelerate pipeline and revenue.

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Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.