Unified Data Model

Unified Data Model

A flexible foundation for your customer data
A flexible foundation for your customer data

A flexible foundation for your customer data

Build a complete, interconnected view of your business - from companies and end users to licenses, opportunities, churn signals, and even physical assets. Pre-built models for common SaaS concepts combine with fully generic, renamable ones, while custom fields, cross-model formulas, and group hierarchies let you mirror any organisational structure and roll up metrics exactly as you need. Everything ties back to the Company as the single source of truth, powering granular permissions, aggregated insights, and actionable analytics across the platform.

01

Mirror any business structure

Mirror any business structure

Mirror any business structure

Adapt generic models to track any asset or process, ensuring Planhat’s structure perfectly matches your business logic

02

Calculate cross-model metrics

Calculate cross-model metrics

Calculate cross-model metrics

Use rich custom fields (numbers, ratings, lists, rich text, LLM-enriched) and cross-model formulas to calculate metrics like “average conversations before opportunity” or “churn risk commentary”

03

Aggregate by hierarchy

Aggregate by hierarchy

Aggregate by hierarchy

Reflect parent-child group relationships to aggregate revenue, health scores, issues, and analytics upward - analyse NRR at individual or group level

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.