Why Does Your Business Need Customer Success?

Why Does Your Business Need Customer Success?

Why Does Your Business Need Customer Success?

Why Does Your Business Need Customer Success?

Hear Bianca Ker – Senior Director of Customer Success at Tagger Media – and Tracy Shouldice – Director of Customer Success at Trend Micro explain why Customer Success exists and how it has become a business-critical function.

Hear Bianca Ker – Senior Director of Customer Success at Tagger Media – and Tracy Shouldice – Director of Customer Success at Trend Micro explain why Customer Success exists and how it has become a business-critical function.

Nov 12, 2023

November 12, 2023

11/12/23

11/12/23

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Head of Global Operations & CS

Tagger by Sprout Social

Bianca is a global customer success leader with over 10 years of experience driving post-sales growth in SaaS and marketing tech. At Tagger, she serves as Head of Global Operations & CS, where she joined the executive team pre-Series A and played a key role in the company’s acquisition by Sprout Social. Previously, she led global customer success at Tagger, and has held senior roles at Panoramic and Snaps (exited to Quiq). Known for aligning CS with strategic outcomes, Bianca brings operational depth, GTM insight, and a sharp focus on customer expansion.

Director of Customer Success

Trend Micro

Tracy is a seasoned Customer Experience (CX) professional with almost 40 years' experience in technology firms and research & advisory services, including over 13 years at Trend Micro where he currently holds the position of Director of Industry Analyst Relations Operations. Before Trend Micro, Tracy held senior advisor positions at Forrester in both the CIO Group and Customer Experience Council.

An abstract render of a Planhat customer profile, including timeseries data and interaction records from Jira and Salesforce.

Thought-leading customer-centric content, direct to your inbox every month.

An abstract render of a Planhat customer profile, including timeseries data and interaction records from Jira and Salesforce.

Thought-leading customer-centric content, direct to your inbox every month.

Thought-leading customer-centric content, direct to your inbox every month.

Thought-leading customer-centric content, direct to your inbox every month.