Malin Skoglund

VP Deployment Strategy, Americas

Malin brings over 15 years of experience scaling SaaS businesses across global markets. Before joining Planhat, she spent nearly a decade at Meltwater, where she rose to Vice President overseeing a $50M+ ARR portfolio and a 100+ person team across six countries—playing a key role in both the company’s growth to $400M+, and its subsequent IPO. With deep expertise in both sales and post-sales, Malin blends sharp commercial instincts with no-nonsense leadership, consistently building high-performing teams through every stage of scale.

Malin brings over 15 years of experience scaling SaaS businesses across global markets. Before joining Planhat, she spent nearly a decade at Meltwater, where she rose to Vice President overseeing a $50M+ ARR portfolio and a 100+ person team across six countries—playing a key role in both the company’s growth to $400M+, and its subsequent IPO. With deep expertise in both sales and post-sales, Malin blends sharp commercial instincts with no-nonsense leadership, consistently building high-performing teams through every stage of scale.

Malin brings over 15 years of experience scaling SaaS businesses across global markets. Before joining Planhat, she spent nearly a decade at Meltwater, where she rose to Vice President overseeing a $50M+ ARR portfolio and a 100+ person team across six countries—playing a key role in both the company’s growth to $400M+, and its subsequent IPO. With deep expertise in both sales and post-sales, Malin blends sharp commercial instincts with no-nonsense leadership, consistently building high-performing teams through every stage of scale.

From

From

Malin

Malin

Reading the Revenue

Reading the Revenue — article poster image

Reading the Revenue

Raising the Bar

Raising the Bar — article poster image

Raising the Bar

“What's In It for Me?”

“What's In It for Me?”

Big Thanks to Anika, and a Cheerful Hello to Malin

Big Thanks to Anika, and a Cheerful Hello to Malin

Activating Your Community

Activating Your Community — article poster image

Activating Your Community

The J-curve in CS

The J-curve in CS

Selection to Optimization

Selection to Optimization

What Does it Take to be a VP of CS?

What Does it Take to be a VP of CS?

Become a contributor

Become a contributor

Write with us

Write with us

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