30 minutes

How to do high touch customer success (Part 1)

Having fewer customers might sound like you have more time to spend compared to having a higher number of customers. But is that really true? And how does a high-touch CSM become a trusted business partner?

In this CSM corner, Anni Richt, Business Development Manager at Klarna and Jay Catt, Customer Success Account Manager at Microsoft will share their experiences and best practices on how to ensure a solid high touch strategy for your customers.

Watch the session to learn:

  • what high touch customer success actually means

  • how to partner with customer cross functionally and be multithreaded

  • tips and learnings for succeeding as a high touch CSM

About the speakers

Gurprem Sagoo

Customer Success Operations Manager, Planhat

Moderator

Gurprem has worked in the customer success space for over a decade and was awarded CSM of the year in 2022. Prior to Planhat, he was a Strategic Customer Success Manager at Box, where he provided CS best practices for the wider team.

Gurprem Sagoo

Customer Success Operations Manager, Planhat

Moderator

Gurprem has worked in the customer success space for over a decade and was awarded CSM of the year in 2022. Prior to Planhat, he was a Strategic Customer Success Manager at Box, where he provided CS best practices for the wider team.

Gurprem Sagoo

Customer Success Operations Manager, Planhat

Moderator

Gurprem has worked in the customer success space for over a decade and was awarded CSM of the year in 2022. Prior to Planhat, he was a Strategic Customer Success Manager at Box, where he provided CS best practices for the wider team.

Gurprem Sagoo

Customer Success Operations Manager, Planhat

Moderator

Gurprem has worked in the customer success space for over a decade and was awarded CSM of the year in 2022. Prior to Planhat, he was a Strategic Customer Success Manager at Box, where he provided CS best practices for the wider team.

Anni Richt

Business Development Manager, Klarna

Anni Richt is a Business Development Manager at Klarna. Starting her career at the international media group Schibsted 15 years ago, Anni has gone from cold calling about ads in newspapers, to being responsible for Klarna's partnership with one of the world's largest retailers. She believes in knowing your customer like the back of your hand, always finding the solutions that benefit both partners, and in always working towards clear joint goals.

Anni Richt

Business Development Manager, Klarna

Anni Richt is a Business Development Manager at Klarna. Starting her career at the international media group Schibsted 15 years ago, Anni has gone from cold calling about ads in newspapers, to being responsible for Klarna's partnership with one of the world's largest retailers. She believes in knowing your customer like the back of your hand, always finding the solutions that benefit both partners, and in always working towards clear joint goals.

Anni Richt

Business Development Manager, Klarna

Anni Richt is a Business Development Manager at Klarna. Starting her career at the international media group Schibsted 15 years ago, Anni has gone from cold calling about ads in newspapers, to being responsible for Klarna's partnership with one of the world's largest retailers. She believes in knowing your customer like the back of your hand, always finding the solutions that benefit both partners, and in always working towards clear joint goals.

Anni Richt

Business Development Manager, Klarna

Anni Richt is a Business Development Manager at Klarna. Starting her career at the international media group Schibsted 15 years ago, Anni has gone from cold calling about ads in newspapers, to being responsible for Klarna's partnership with one of the world's largest retailers. She believes in knowing your customer like the back of your hand, always finding the solutions that benefit both partners, and in always working towards clear joint goals.

Jay Catt

CS Account Manager working, Microsoft

Jay Catt is a CS Account Manager working at Microsoft with 4 years experience after he joined as a graduate. For the first year performing the precursor role to CSM, whilst in the last 3 years working as a CSM in varying industries such as retail, manufacturing, media and professional services. Managing a range of 20+ to 4 customers, the focus shift has been evident toward more depth for deeper, progressive and integrated relationships.

Jay Catt

CS Account Manager working, Microsoft

Jay Catt is a CS Account Manager working at Microsoft with 4 years experience after he joined as a graduate. For the first year performing the precursor role to CSM, whilst in the last 3 years working as a CSM in varying industries such as retail, manufacturing, media and professional services. Managing a range of 20+ to 4 customers, the focus shift has been evident toward more depth for deeper, progressive and integrated relationships.

Jay Catt

CS Account Manager working, Microsoft

Jay Catt is a CS Account Manager working at Microsoft with 4 years experience after he joined as a graduate. For the first year performing the precursor role to CSM, whilst in the last 3 years working as a CSM in varying industries such as retail, manufacturing, media and professional services. Managing a range of 20+ to 4 customers, the focus shift has been evident toward more depth for deeper, progressive and integrated relationships.

Jay Catt

CS Account Manager working, Microsoft

Jay Catt is a CS Account Manager working at Microsoft with 4 years experience after he joined as a graduate. For the first year performing the precursor role to CSM, whilst in the last 3 years working as a CSM in varying industries such as retail, manufacturing, media and professional services. Managing a range of 20+ to 4 customers, the focus shift has been evident toward more depth for deeper, progressive and integrated relationships.

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