Customer Success

Getting Comfortable in the Problem

Proving the Negative: CS in Cybersecurity, with Wiz and Planhat

From Cost Center to Revenue Driver Copy

The Future of Customer Success in Applied AI

Tales of the Scoreboard

The Hardest Product Decisions Are the Ones Your Best Customers Ask For

AI Can Build the Feature. It Still Can’t Choose the Problem.

How to Buy Technology—The Right Way

The Customer Asset Manager

Outcomes Are the New Contract

Execution Is a Leadership Discipline

Crafting Success Plans That Actually Deliver

From Loyalty to Leverage

The Rise of the Forward-Deployed CSM

Customer Success as Product Strategy

Vertical AI and the Rise of Embedded CS

Serving an Exploding Customer Base

When Founders Lead CS, Operators Translate

Retention Should Never Be a Surprise

SaaS Buyers Are Online Shoppers

The Real Job of Customer Success Isn’t Support—It’s Translation

The Feedback Loop: How CS and Product Actually Close the Gap

When Customer Success Shapes the Roadmap (and When It Shouldn’t)

3 Tips for Achieving CX Excellence in Cisco’s Ecosystem

Customer Success Benchmarks