In a series of interviews, Customer Success Leaders from advertising automation giant Basis Technologies share how Planhat has impacted on the business.

On

Mar 11, 2025

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In a series of interviews, Customer Success Leaders from advertising automation giant Basis Technologies share how Planhat has impacted on the business.

On

Mar 11, 2025

Share

In a series of interviews, Customer Success Leaders from advertising automation giant Basis Technologies share how Planhat has impacted on the business.

On

Mar 11, 2025

Sharing the voice of the customer

Jeff Poteracki — We are including details on feature requests, as well as challenges that customers face so they are easily shareable with our product team. So this helps them understand more details and get more context on what our customers are asking for and what some of their needs are so that they can help act on that and improve the platform.

The Ideas portal really helps centralize all of that and keep that data and assign it to different companies so we can see things like what kind of impact this has, what the priority of those features requests are, as well as our total revenue associated with some of those ideas is.

“We are including details on feature requests, as well as challenges that customers face so they are easily shareable with our product team.”

Jeff Poteracki

Senior Customer Success Manager

Basis Technologies

Sharing the voice of the customer

Jeff Poteracki — We are including details on feature requests, as well as challenges that customers face so they are easily shareable with our product team. So this helps them understand more details and get more context on what our customers are asking for and what some of their needs are so that they can help act on that and improve the platform.

The Ideas portal really helps centralize all of that and keep that data and assign it to different companies so we can see things like what kind of impact this has, what the priority of those features requests are, as well as our total revenue associated with some of those ideas is.

“We are including details on feature requests, as well as challenges that customers face so they are easily shareable with our product team.”

Jeff Poteracki

Senior Customer Success Manager

Basis Technologies

Sharing the voice of the customer

Jeff Poteracki — We are including details on feature requests, as well as challenges that customers face so they are easily shareable with our product team. So this helps them understand more details and get more context on what our customers are asking for and what some of their needs are so that they can help act on that and improve the platform.

The Ideas portal really helps centralize all of that and keep that data and assign it to different companies so we can see things like what kind of impact this has, what the priority of those features requests are, as well as our total revenue associated with some of those ideas is.

“We are including details on feature requests, as well as challenges that customers face so they are easily shareable with our product team.”

Jeff Poteracki

Senior Customer Success Manager

Basis Technologies

Cutting Through the Advertising Fog

Cutting Through the Advertising Fog

Cutting Through the Advertising Fog

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Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.

Recognized as a world-leader by

Planhat is built to keep your data safe. We put privacy and security front and centre, so you don’t have to.

Know them. Grow them.