Customer Success is no longer optional for Managed Service Providers—it's the engine that drives long-term renewals, recurring revenue, and future growth. For MSPs aiming to achieve Cisco’s Advanced Customer Experience (CX) Specialization, a strong Customer Success foundation isn’t just valuable—it’s required.

In this session, we’ll break down the four essential principles of a high-impact Customer Success strategy. These will help you not only gain Advanced CX certification—and get the incentives—they’ll also help you build a long-term revenue engine. 

We’ll also explore real-world MSP challenges and share insights from those who’ve built (and rebuilt) CS systems multiple times—without locking themselves into a rigid, all-in-one platform.

You'll learn:

• The characteristics of a successful Advanced CX applicant (and how to prepare)

• Why data quality is your most underrated CS asset

• What churn signals to look for—even when customers say everything’s fine

• The role of internal alignment and how to make CS a shared business priority