Over the past few years Net Revenue Retention (NRR) has become the north star metric for tech companies.

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Over the past few years Net Revenue Retention (NRR) has become the north star metric for tech companies.

Share

Over the past few years Net Revenue Retention (NRR) has become the north star metric for tech companies.

Over the past few years Net Revenue Retention (NRR) has become the north star metric for tech companies.

Share

You read about it in press releases when a company fundraises or goes public, investors want to drill down into any company they meet to understand not just ARR but NRR, and CSMs now look beyond churn and renewal to be NRR engines for growth. We thought it was time to take a step back and review where NRR has come from, where it is, and most importantly, how you should approach it when scaling your business.

Join Edward Pedini, Head of Customer Success at SeekOut, Daphne Lopes, Head of Customer Success (EMEA) at HubSpot, and Ben Murray, founder of SaaS CFO as they discuss: what NRR means to different roles, inside and outside the business, should you compensate on NRR? what does NRR mean to the customer?

You read about it in press releases when a company fundraises or goes public, investors want to drill down into any company they meet to understand not just ARR but NRR, and CSMs now look beyond churn and renewal to be NRR engines for growth. We thought it was time to take a step back and review where NRR has come from, where it is, and most importantly, how you should approach it when scaling your business.

Join Edward Pedini, Head of Customer Success at SeekOut, Daphne Lopes, Head of Customer Success (EMEA) at HubSpot, and Ben Murray, founder of SaaS CFO as they discuss: what NRR means to different roles, inside and outside the business, should you compensate on NRR? what does NRR mean to the customer?

You read about it in press releases when a company fundraises or goes public, investors want to drill down into any company they meet to understand not just ARR but NRR, and CSMs now look beyond churn and renewal to be NRR engines for growth. We thought it was time to take a step back and review where NRR has come from, where it is, and most importantly, how you should approach it when scaling your business.

Join Edward Pedini, Head of Customer Success at SeekOut, Daphne Lopes, Head of Customer Success (EMEA) at HubSpot, and Ben Murray, founder of SaaS CFO as they discuss: what NRR means to different roles, inside and outside the business, should you compensate on NRR? what does NRR mean to the customer?

You read about it in press releases when a company fundraises or goes public, investors want to drill down into any company they meet to understand not just ARR but NRR, and CSMs now look beyond churn and renewal to be NRR engines for growth. We thought it was time to take a step back and review where NRR has come from, where it is, and most importantly, how you should approach it when scaling your business.

Join Edward Pedini, Head of Customer Success at SeekOut, Daphne Lopes, Head of Customer Success (EMEA) at HubSpot, and Ben Murray, founder of SaaS CFO as they discuss: what NRR means to different roles, inside and outside the business, should you compensate on NRR? what does NRR mean to the customer?

An abstract render of a Planhat customer profile, including timeseries data and interaction records from Jira and Salesforce.

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An abstract render of a Planhat customer profile, including timeseries data and interaction records from Jira and Salesforce.

Thought-leading customer-centric content, direct to your inbox every month.

Thought-leading customer-centric content, direct to your inbox every month.

Thought-leading customer-centric content, direct to your inbox every month.